Today in class we decided to refresh ourselves with our 60 second pitch, and purpose then compare that with all the work we've done so far making sure it's on track and relevant. We want to make sure the app is strong and purposeful rather than doing lots of random little functions. It can have extra functions but it needs to have one strong purpose first. We also started ideating our other touch points today - looking at visual inspirations for our brochures, posters, etc. We're working on a way to make everything cohesive so each touchpoint can be easily recognised.